Your Instructor
Professor Omar Merlo
Associate Dean, Imperial College Business School
Assistant Professor, Imperial College Business School
Director of the Strategic Marketing Program, Imperial College Business School
Held executive and consultant roles in 15 Fortune 500 companies including McKinsey, Samsung, and Ernst & Young
Former Executive Director at the Melbourne Business School, University of Melbourne
About the Course
Understanding marketing management will help you whether you are an accountant, a consultant, a programmer, a banker, or a museum curator. Appreciating customer
needs and how to marshal the resources of an organization to meet those needs are
crucial skills in today’s business world. This course develops a general management
viewpoint in planning and evaluating market and customer-related decisions.
What you will learn:
Join thousands of RedX learners achieving their goals.
86% of learners were admitted to a QS-50 university, including MIT, Harvard, Oxford, Cambridge, LSE, Imperial College London and UCL.